Advertising Production

Pure Color Envy

Estée Lauder

Brief background to creative opportunity

With Digital OOH part of the OOH campaign, ICP were asked to animate the creative to work across all sites.

ICP Digital Portfolio here.

Role ICP took in creative development

ICP animated the approved static OOH artwork (from the print team), working directly with the client on creative concepts.

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What we produced

Both portrait and landscape digital OOH across multiple sites in the UK.

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‘ They have always been on top of their game – never let us down and never missed a deadline, which is amazing in so many years of business together! ’