can it replace humans?
The labour required to maintain high-quality metadata across all flavours of content technology — from traditional document management to the more modern marketing technology platforms — can often seem
This whitepaper by Digital Asset Management expert, Theresa Regli, explores the opportunity of auto-tagging in the context of DAM technology and reports on ICP’s testing of
Digital Transformation for Marketers:
Turning strategy into a “People First” plan
Digital Transformation has the power to transform business success. As a
This whitepaper focuses on a more sustained and people-centric approach, focusing on the role of the marketer and partners.