ICP chose WaterAid as its charity for 2019 and beyond as a focus for fundraising and awareness building. WaterAid focuses on the three essentials that transform people’s lives: clean water, decent toilets and good hygiene.
Our year has kicked off with ‘March for Water.’ This challenged all supporters to record their distances walked or run on every day during March, highlighting how far many people throughout the world have to walk just to have access to clean water. For 1 in 9 people around the world getting a drink of water isn’t as simple as turning on a tap. They have no choice but to make long, tiring, and often dangerous journeys to remote water sources – and then haul heavy cans or buckets all the way back home. It’s a journey that for some is an eight kilometre round trip and a burden that more often than not falls to women and young girls, who sacrifice their education and careers to make sure their families have water.
The ICP London office had 60 people tracking their distances daily, forming teams and competing for some fun prizes (mainly chocolate-related). The teams were made up of between 2 and 15 people. The winning team was the one with the highest average distance per month through the month. We also had prizes for the top individual distances. Our top two in the office, Christine Ha and Paul Stedman, managed an amazing 441 and 416km respectively, and that was by Friday 29th March. We had 4 more over 300km (Jing, Liang, Scott, Giovanni), and then a further 8 over 200km (Lee, Steph, Paul P, Nico, Luke, Reema, Debbie and Frazer). This left many of us at the other end of the scale very much in awe!
Our blue shoe laces which were provided by WaterAid, have helped spread the message on social media.
We will keep you updated with other activities during the year – next up, cycling, running and baking…