solutions

CONTENT MANAGEMENT & LOGISTICS

Deploying, optimizing and managing technology ecosystems to enable a frictionless, end-to-end flow for the omnichannel content supply chain

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THE PRACTICE OF DIGITAL CONTENT MANAGEMENT

Like marketing & advertising, Content Management is a practice, extending far beyond a single technology platform, collection of applications, individuals or teams.

Effective, fit for purpose and adopted content management practices and technologies are a pre-requisite to create, manage and deliver marketing and advertising content at scale within a modern business environment.

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CONTENT MANAGEMENT & LOGISTICS SOLUTIONS

Our solutions bring together deep expertise and breadth of experience in successfully establishing industry-leading strategy, best-practice design and user-centric deployment of technology and processes to achieve your sales and marketing objectives.

__Align (Content Alignment)​-​ ​-1

SOLUTION: INITIATE

Shape the direction of your content operations from the start. We work with you to clarify business goals, assess current capabilities, and build a strategy that aligns people, processes, and platforms—setting a strong foundation for scalable, effective content management. 

__Implement- (Technology Implementation)​ ​

SOLUTION: IMPLEMENT

Translate strategy into action. We design user-centric processes, deploy the right technologies, and embed governance that works in the real world—drawing on proven methodologies to build content operations that deliver measurable impact.

__Adopt- (Technology Adoption)​

SOLUTION: ADOPT

Turn technology investment into tangible results. We uncover adoption barriers, re-align workflows, and deliver targeted interventions that improve user experience, increase engagement, and unlock the full value of your content platforms.

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SOLUTION: OPERATE

Keep your content operations running at pace and performing at their best. We provide scalable support and continuous optimisation—managing workflows, resources, and governance so you can focus on what’s next. 

Find out why top brands from Coca-cola to Unilever all rely on ICP

Helping global companies achieve a frictionless flow of content.