%E2%80%8B%20%E2%80%8B.png?length=256&name=Blue%20B__Implement-%20(Technology%20Implementation)%E2%80%8B%20%E2%80%8B.png)
%E2%80%8B%20%E2%80%8B.png?length=256&name=__Implement-%20(Technology%20Implementation)%E2%80%8B%20%E2%80%8B.png)
%E2%80%8B.png?length=256&name=Blue%20B__Adopt-%20(Technology%20Adoption)%E2%80%8B.png)
%E2%80%8B.png?length=256&name=__Adopt-%20(Technology%20Adoption)%E2%80%8B.png)
%E2%80%8B-%E2%80%8B%20%E2%80%8B.png?length=256&name=Blue%20B__Align%20(Content%20Alignment)%E2%80%8B-%E2%80%8B%20%E2%80%8B.png)
%E2%80%8B-%E2%80%8B%20%E2%80%8B-1.png?length=256&name=__Align%20(Content%20Alignment)%E2%80%8B-%E2%80%8B%20%E2%80%8B-1.png)
.png?length=256&name=Blue%20B__Activate%20(Content%20Activation).png)
-1.png?length=256&name=__Activate%20(Content%20Activation)-1.png)
Henry Stewart DAM NY
Wednesday 23 October, 2024
ICP will be attending DAM NY 2024 on October 23-24 2024. We are delighted to participate in the session "Bringing it All Together - DAM, Product Content, and Customers" on October 23rd at 4:30PM EDT.
Our Global Head, Content Management & Logistics Solutions, Tom Sloan, will be a panellist for the discussion on "How DAM helps build a better Digital Shelf".
The panel will explore how digital assets and product content come together to create better downstream experiences for customers and will cover:
- How DAM can help adapt assets for downstream applications and channels.
- Using DAM to support a complete end-to-end creative process.
- Generating assets on demand and assembling compound (including extremely complex assets) on the fly.
- Tailoring assets to customers – based on customer segments and in 1:1 marketing.
Every organization is promoting something – a product, a service, an idea, and marrying content to captivating visuals is instrumental in keeping your customers loyal to the brand.
You can find out more about the panel here.