Henry Stewart DAM Webinar: How to be a "Helicopter" Brand Manager: Keeping an eye on your Content Post-Distribution
Thursday 28 March, 2024
Join FADEL's upcoming Henry Stewart DAM Webinar "How to be a 'Helicopter' Brand Manager: Keeping an eye on your Content Post-Distribution" on Thursday, March 28th at 9AM PDT / 12PM EDT / 4PM GMT / PM CET.
Brand managers are responsible for "raising" digital assets from creation to prepare them for the outside world. But once published into an omnichannel landscape, these assets should still be monitored, evaluated and acted on as needed.
In this webinar, Gregg Guest, Vice President of Product Management, FADEL and Tom Sloan, Global Solutions Architect and Global Solutions Lead - DAM, ICP will explore key business drivers and strategies for tracking your assets post-distribution, ensuring your content remains consistent, compliant and on-brand, and identifying opportunities through tracking performance and re-use.